Privacy Policy
Effective Date: March 7, 2025
1. Introduction
Broad & Madison Advisory ("we," "our," or "us") respects your privacy and is committed to protecting any personal information that you share with us. This Privacy Policy explains how we collect, use, and protect your data when you visit our website.
2. Information We Collect
When you interact with our website, we may collect the following types of information:
-
Personal Information: If you submit forms or sign up for newsletters, we may collect your name, email address, and other details you provide.
-
Automatically Collected Information: We use Google Analytics 4 (GA4) and Google Tag Manager (GTM)to analyze website usage. This includes your IP address, device type, browser type, pages visited, and time spent on the site.
-
Cookies & Tracking Technologies: We use cookies and tracking pixels (including HubSpot on our homepage) to enhance user experience and analyze engagement.
3. How We Use Your Information
We use the collected data for the following purposes:
-
To improve website functionality and user experience.
-
To analyze website traffic and optimize content.
-
To communicate with users who submit contact forms or sign up for updates.
-
To track marketing effectiveness using HubSpot and Google Analytics.
4. Third-Party Services
Our website integrates third-party services that may collect data:
-
Google Analytics 4 (GA4) & Google Tag Manager (GTM): Used for website analytics and tracking visitor behavior.
-
HubSpot: Used for marketing automation and contact management on our homepage.
These third parties may collect data as per their respective privacy policies. We encourage you to review their policies:
-
Google Privacy Policy
5. Your Choices & Rights
You can manage cookies through your browser settings and opt out of Google Analytics tracking via Google's opt-out tool. You can also unsubscribe from marketing emails at any time.
6. Data Security
We implement security measures to protect your information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
7. Changes to This Privacy Policy
We may update this Privacy Policy periodically. The latest version will always be available on this page.
8. Contact Us
If you have any questions about this Privacy Policy, please contact us at:
info@broadandmadison.com